Reading Managing Across Cultures The 7 Keys To Doing Business With A Global Mindset Charlene M Solomon Jwdfitness.co.uk Whether You Run A Giant Corporation Or Workin A Small Business, It S Than Likely That You Regularly Deal With People Of Different Cultures From Customers And Suppliers To Sales People And Colleagues It Simply Can T Be Overstated You Will Have Trouble Succeeding In Business Today If You Don T Appreciate And Know How To Actively Manage Global Cultural Diversity Managing Across Cultures Examines Why People Around The World Behave As They Do And Provides Actionable Tactics For Succeeding In Today S Global Business Environment Experts In The Field Of Cross Cultural Training, Michael Schell And Charlene Solomon Describe Seven Readily Recognizable Behaviors And Explain What They Mean, How To Interpret Them, And Most Importantly, How To Respond To Them Managing Across Cultures Is Filled With Case Studies Illustrating The Importance Of Understanding And Dealing With Cultural Differences In All Aspects Of Business You Ll Learn How Intel S Powerful Global Corporate Culture Is A Critical Element Of Its Historic Success Colgate Palmolive Integrates Cultural Understanding Into Its Global Marketing Programs GE Adapts Its Effective Management Style To Local Business Cultures You Ll Also Find Out How Underestimating Cultural Influence Caused Serious Problems For Organizations Like Daimler, Chrysler And Wal Mart Managing Across Cultures Takes You Far Beyond Other Books That Simply Catalogue The Customs, Gestures, And Language Vagaries Of Other Cultures This In Depth, Strategic Guide Will Help In Every Facet Of Business From Hiring And Motivating Employees To Developing Winning Sales Pitches And Marketing Campaigns.
Is a well-known author, some of his books are a fascination for readers like in the
- Kindle Edition
- Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset
- Charlene M. Solomon
- 24 July 2017 Charlene M. Solomon